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Diploma in Marketing Management

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Diploma in Marketing Management

Program Plan

Semester 1:

Business Communication
Introduction to Digital Marketing
Marketing Management
Management Information Systems
Business Economics

Semester 2:

Organizational Behaviour
Advertising Management
Social Media Marketing
Marketing Strategy
Sales Management

Key Takeaways/Benefits From The Course

This course provides an understanding of the key concepts and terminology used in marketing.
It’ll help the student understand the role and function of marketing within organisations.
The student will better understand the factors that influence consumer behaviour, organisational behaviour & sales management
The student will be able to effectively devise an integrated & economical marketing plan.
The student will be able to effectively monitor, measure and adapt the marketing plan and align with the organization’s marketing strategy.

Potential Career Growth

Completion of Diploma in Marketing Management from WPIUNC will help a student start his professional career as:

Sales and Marketing Executive
Market Researcher
Brand Manager
Product Manager

Who Should Attend

Students who wish to join the field of sales and marketing

Approved by Ministry of Human Resource Development (MHRD.CR) Govt. of India

Other Highlights